From Provocative Dances to TikTok Trends: The Desperate Recruitment Tactics of the IDF

• The IDF strategically employs social media and digital platforms to project a vibrant and engaging image of their soldiers, appealing to a younger generation and aiming to attract a higher number of American and international recruits, especially men.
• The recruitment campaign features provocative dances and glamorisation through the use of female soldiers. Their social media presence makes us further question the credibility of Israel’s claim of “defending itself.” during this crisis.
  

Have you ever contemplated the underlying motives behind the IDF’s persistent portrayal of soldiers reveling in enjoyment on social Media, participating in the latest  TikTok trends, and showcasing female IDF soldiers in glamorous makeup and provocative dances? This seemingly contradictory portrayal, juxtaposed against the grim realities of their mission, raises profound questions about the complexities and contradictions within their objectives, particularly in the face of their grotesque killing of innocent civilians and children.

It is, in fact, a deliberate ploy designed to attract a higher number of American and International recruits into their ranks, particularly men. 

One of the key aspects of the IDF’s recruitment campaign involves portraying the armed forces as not only a platform for fulfilling their ‘duty’ but also as a vibrant, youthful, and engaging community. The use of platforms such as TikTok and social media outlets to showcase soldiers’ seemingly enjoying their lives and glamorising their mission is aimed at appealing to the younger generation. This approach capitalises on the appeal of modern digital culture to resonate with potential recruits on a more personal or level.

Meanwhile in Gaza…

Desperate Recruitment Tactics

The recruitment tactics adopted by the IDF appear rather desperate as one might expect the mission of Israel itself to be the primary motivator for enlistment. Furthermore, when a cause necessitates elaborate bells and whistles to attract enlistment, it serves as a compelling indication that the cause itself may be inherently weak and fraught with moral issues from the outset.

The incorporation of female soldiers adorned in glamorous makeup and hair styles and engaging in provocative dances, highlights the IDF’s strategic endeavour to attract male recruits.

The strategic aim behind these recruitment efforts is clear, by leveraging the allure of the digital world and the desire for a sense of community and belonging, the IDF is certainly cognisant of the image it hopes to portray, with a TikTok from the official IDF page focusing on the looks of their female soldiers, incorporating captions such as ‘You thought IDF soldiers look like this’, accompanying visuals of women in dowdy attire, and subsequently, in the second frame, women dressed in a figure-hugging military uniform. 

Is this the face of Self-Defence?

From much of the social media content, it becomes increasingly clear that the notion of Israel “defending itself” lacks substantial credibility if IDF soldiers have the luxury to become ‘TikTok famous’. 

May the Allah the Almighty, in His justice, address the evil doers and oppressors of the world. Ameen! For indeed, none of the actions of the transgressors shall go unaccounted for under the watchful gaze of Allah!